Tuesday, January 24, 2006
NBC U was the only GE segment to see profits slide in the quarter...
Kevin Kaufman forwarded this URL to a few of us regarding NBCU's lackluster performace lately: http://www.variety.com/article/VR1117936555?categoryid=18&cs=1&nid=2562 .
As for the Olympics...
"Also in the quarter, all eyes will be on NBC's Olympics coverage. Or so NBC hopes -- the company is gambling on a large public appetite for the Winter Games and will air more than 400 hours of coverage across broadcast and cable.
In the call, GE chief financial officer Keith Sherin estimated the Torino Games would bring in additional revenue of $50 million-$100 million, a relatively small amount. But he predicted that the 2008 Beijing Summer Games, for which the net got an earlier start, could bring in as much as $1 billion in revenue."
That's right. $1 Billion.
As for the Olympics...
"Also in the quarter, all eyes will be on NBC's Olympics coverage. Or so NBC hopes -- the company is gambling on a large public appetite for the Winter Games and will air more than 400 hours of coverage across broadcast and cable.
In the call, GE chief financial officer Keith Sherin estimated the Torino Games would bring in additional revenue of $50 million-$100 million, a relatively small amount. But he predicted that the 2008 Beijing Summer Games, for which the net got an earlier start, could bring in as much as $1 billion in revenue."
That's right. $1 Billion.
